Business address: 360 Holiday Inn Dr #5, Cambridge, ON N3C 3T1
Skill Requirements:
- Solid operational, planning and project management skills in sales and marketing focused on education environment;
- Intermediate level of knowledge of traditional media, digital media and social media marketing;
- Knowledge of educational organization operations and related analytics skills with ability to review data, identify opportunities and develop action plan;
- Excellent in efficient communication and interpersonal skills;
- Multi-task ability and being able to work in a dynamic and fast-paced environment;
- Ability to work both independently and collaboratively;
- Committed to service and the value of a school environment;
- Proficiency in MS Word, Excel, Power Point and Outlook;
- Be detail oriented with very strong verbal and written skills, delivering effective presentations to both internal and external parties;
- Fluency in English is required. Fluency in another language other than English is preferred.
Qualification:
- Bachelor’s degree required, major in Education or Economics/Business;
- Minimum 3 years of experience in education sector managing administration, marketing and outreach;
Job duties:
- Review current marketing strategy for the daycare; identify challenges in the current economy; develop outline of strategic plan and budget;
- Build and manage the marketing team; conduct research on current market trend for daycares and early childhood education providers, and analyze customers behavior;
- Liaise between marketing team and sales team to evaluate the current projections/goals; plan and develop marketing strategies with execution plan;
- Oversee and implement targeted and comprehensive strategies including marketing campaigns/events associated with the daycare expansion that steer the daycare towards positive growth;
- Evaluate and adjust the traditional marketing platforms; review and adjust selection of third-party service providers including website design, social media, etc. with a focus on community influences;
- Develop key performance indicators and best practices that drive efficiencies;
- Collaborate on producing marketing items including newsletters, parents’ communications, school events to strengthen daycare’s image;
- Conduct report on the performance of marketing campaigns that support sales initiatives, analyze consumer behavior, evaluate result and advise on improvement on future campaigns.
Location of work: Cambridge, Ontario
Please email resume to: smartwhale01@gmail.com